Navigating the constantly evolving landscape of local SEO can feel like a full-time job. With a sea of talented marketers out there sharing their hard-earned wisdom and experiences, it’s a privilege to have such an extensive community of local business experts at our fingertips. But with countless blogs vying for your attention, which ones should you keep close to your digital heart?
At GMB Fox, we believe in empowering businesses with the right tools and insights to conquer the local search game. Each year, we tap into the collective wisdom of our customers, readers, and industry leaders to compile a must-read list of local SEO blogs. These blogs don't have to solely focus on local SEO; they just need to provide valuable insights relevant to local businesses.
In a recent survey, we gathered feedback from over 370 marketers who voted for their top three local SEO blogs. Here’s the cream of the crop for 2024, handpicked to keep your digital marketing strategy sharp and your business thriving.
The Top 5 Local SEO Blogs You Need to Follow
1. BrightLocal
It’s no surprise that BrightLocal tops our list. Their blog is a treasure trove of local SEO insights, industry news, and actionable advice tailored specifically for local businesses. “The best way to predict the future is to create it,” and BrightLocal does just that by blending customer challenges with expert guidance.
What to Look Out For:
“How to Use the New Google My Business Help Community”
“Top Citation Sites for Service Area Businesses”
Regular updates on local search ranking factors.
2. Moz Local
Moz is legendary in the digital marketing sphere, and their Local SEO section offers in-depth looks at essential marketing tactics. Led by the insightful Miriam Ellis and a cadre of local SEO experts, their content is backed by research and best practices that make it a must-read. As they say, “SEO is not about what you get, but about what you give.”
Must-Read Posts:
“Do Businesses Really Use Google My Business Posts? A Case Study”
“5 Google Business Profile Tweaks To Improve Foot Traffic”
Yearly Local Search Ranking Factors Survey.
3. DealerOn
The DealerOn blog, led by local SEO maven Greg Gifford, serves up knowledge primarily for automotive businesses but offers valuable insights that all local marketers can apply. Their content, often presented in engaging video formats, provides practical tips to enhance Google My Business (GMB) listings. “Don’t watch the clock; do what it does. Keep going,” is the philosophy they embody.
Key Highlights:
“The Secret to Recovering Filtered Yelp Reviews”
“Are You Missing Out On Hot Leads From Your GMB Listing?”
4. Blumenthal’s
Mike Blumenthal’s blog cuts through the noise with data-driven case studies and straightforward advice on navigating the complexities of local SEO. Known for his candid opinions, Mike’s insights often identify emerging trends before they become mainstream. “We can’t solve problems by using the same kind of thinking we used when we created them.”
Recent Topics:
“How Google Helped Foster the Fake Review Economy”
“Google Spam Hall of Fame: Cheap Auto Insurance #ShameOnGoogle”
5. Search Engine Land
As a go-to source for breaking news in the SEO world, Search Engine Land’s local news section is invaluable. With contributions from industry experts and a commitment to delivering timely insights, they ensure you’re always in the loop. “In the middle of every difficulty lies opportunity,” and they help you seize it.
Hot Topics:
“The Rise (and Further Rise) of Google My Business Spam”
“85% of Consumers Disregard Local Reviews More Than 3 Months Old”
Conclusion
In a digital world where visibility is everything, GMB Fox ensures your business isn’t just online—it’s the first choice customers make. Let us handle the complexities of digital marketing, so you can focus on what truly matters: growing your business.
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