Mastering Google Business Profiles for Multi-Location Businesses
In today's digital marketplace, standing out is more than just having a presence—it's about being seen and chosen. Did you know that 80%...
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Ailane Joy Ferrer
Oct 102 min read
The Impact of Local Citations on Your Business: What the Experts Say
In the evolving landscape of local SEO, citations are still a key player, but their importance may be shifting. Recently, we gathered...
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Ailane Joy Ferrer
Oct 103 min read
Google My Business Post Insights: Just How Insightful Are They?
Google My Business (GMB) has become an essential tool for businesses navigating the digital landscape. With its latest feature—Insights...
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Ailane Joy Ferrer
Oct 103 min read
How to Localize Content for More Conversions
Are you ready to tap into new markets and connect with different cultures? If so, it’s time to level up your content localization game....
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Ailane Joy Ferrer
Oct 102 min read
The Essential Guide to Online Reputation Management: Why Every Business Needs It
In today’s digital landscape, your online reputation is not just a reflection of your business; it’s a key driver of your success. Recent...
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Ailane Joy Ferrer
Oct 103 min read
Unlocking the Power of Local Services Ads: What You Need to Know
In today’s digital marketplace, understanding how potential customers interact with your online presence is crucial. With Google’s Local...
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Ailane Joy Ferrer
Oct 103 min read
A Guide to Creating Scalable Local Content for Enterprise Businesses
If you're navigating the complexities of local SEO for enterprise businesses with a vast number of locations, you know the game has...
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Ailane Joy Ferrer
Oct 102 min read
Google Maps’ New “Follow” Button Will Revolutionize GMB Posts
Google just dropped a game-changing feature that’s set to shake up the way local businesses engage with their audience. Enter the...
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Ailane Joy Ferrer
Oct 103 min read
Building Local Citations for Multi-Location Businesses
If you're diving into the world of local citations for multi-location businesses, you're in for a wild ride. You may have built citations...
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Ailane Joy Ferrer
Oct 103 min read
Google Reviews Study: How Many Reviews Do Local Businesses Really Need?
So, you want to know how many Google reviews your business should have to stay ahead in the game? Well, buckle up because we’ve got the...
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Ailane Joy Ferrer
Oct 103 min read
Local and Micro-Influencers: How to Find, Approach, and Engage Them for More Human Marketing
In the ever-evolving world of marketing, authenticity is king. Local and micro-influencers—those who share their real-life experiences...
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Ailane Joy Ferrer
Oct 102 min read
Service Area Businesses: GMB ‘Service Area’ Update and SERP Clicks Analyzed
Big news this week for Service Area Businesses (SABs): Google has rolled out a major update that changes how you can define your service...
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Ailane Joy Ferrer
Oct 103 min read
Poll Results: Did the Mobile-first Index Affect Local Businesses?
Welcome to the digital age, where your business's online presence can make or break your success. If you're a local business owner or in...
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Ailane Joy Ferrer
Oct 103 min read
How to Unlock the Power of Google My Business Search Queries
Welcome to the digital marketing jungle, where understanding how your business gets discovered can be the game-changer you need. Today,...
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Ailane Joy Ferrer
Oct 103 min read
Risky Review Schemes to Avoid for Your Business
Every entrepreneur wants to boost their online presence, particularly through customer reviews. Whether you aim to surpass your...
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Ailane Joy Ferrer
Oct 102 min read
Understanding the Power of Online Reviews: A Game Changer for Local Businesses
If you’re in the local business game and not paying attention to online reviews, you’re playing with fire. The 2018 Local Consumer Review...
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Ailane Joy Ferrer
Oct 103 min read
Managing Local Citations When a Business Moves Location
So, your business is on the move. Maybe it’s just down the block, or perhaps you’re jumping to a whole new city. Whatever the case, one...
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Ailane Joy Ferrer
Oct 103 min read
Sometimes All You Need to E-A-T is a Sandwich
If you’ve been feeling the sting of decreased traffic since the Medic update, you’ve probably heard whispers that focusing on E-A-T...
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Ailane Joy Ferrer
Oct 103 min read
How to Help Service Area Businesses Succeed in Search
If you’re in the local marketing game for service area businesses (SABs)—those champs that bring their services straight to the...
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Ailane Joy Ferrer
Oct 102 min read
BrightLocal’s 2018 Year in Review… and a Taste of What’s Next
2018 was a whirlwind for local marketers—new Google updates, fresh tools, and a changing landscape that kept us all on our toes. For us...
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