BrightLocal is Ten: A Decade of Local Marketing Excellence
Ten years is a long time in the fast-paced world of digital marketing, but BrightLocal has stood the test of time by doing what it does...
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Ailane Joy Ferrer
Oct 64 min read
The Ultimate Guide to Google SERP Features: How to Use Them to Grow Your Business
Picture this: You're Googling something local, like the best pizza spot in town or a quick fix for a leaky faucet. What's the first thing...
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Ailane Joy Ferrer
Oct 63 min read
Manual Submissions vs. Aggregator Submissions: What’s the Best Approach?
When it comes to getting your business listed online, it can feel like you’re faced with two roads diverging in a digital forest: manual...
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Ailane Joy Ferrer
Oct 64 min read
The 12 Yays of Christmas: A BrightLocal Celebration
Alright, let’s set the scene: twinkling lights, holiday tunes, and a massive year of milestones. It’s been a year to remember, not just...
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Ailane Joy Ferrer
Oct 33 min read
The Future of Local Search: 20+ Predictions for 2024
As we plunge headfirst into a new decade, it’s time to set our sights on the future of local search. The previous years have been...
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Ailane Joy Ferrer
Oct 32 min read
10 Years of BrightLocal: Insights from the Founders
When Myles Anderson and Ed Eliot met, they probably didn’t imagine they would turn a small idea into a thriving global operation. From...
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Ailane Joy Ferrer
Oct 33 min read
How Google Business Profile Works for Service-Area Businesses
In Google’s own words, a Google Business Profile (formerly known as Google My Business) is more than just a business listing. This free...
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Ailane Joy Ferrer
Oct 34 min read
What Does the Featured Snippets Shakeup Mean for Local SEO?
This week, the digital marketing landscape took a bit of a tumble as Google’s public search liaison, Danny Sullivan, announced a...
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Ailane Joy Ferrer
Oct 33 min read
Why Nearly 20% of Young Consumers Didn’t Read Local Business Reviews in 2019
Every year, the Local Consumer Review Survey from BrightLocal brings us insights into consumer behavior, and the 2019 results are...
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Ailane Joy Ferrer
Oct 33 min read
Local Legends: Martha van Berkel on the Power of Schema for Local Businesses
In the digital marketing landscape, where every click matters, understanding the intricacies of local SEO can make or break your...
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Ailane Joy Ferrer
Oct 33 min read
Beyond GMB: The Best Places to Source Customer Feedback
Customer feedback is the lifeblood of any business. It’s not just about keeping your existing customers satisfied; it's also about...
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Ailane Joy Ferrer
Oct 32 min read
See Ya(hoo) Later! How GMB Fox is Streamlining Reports and Focusing on What Matters
At GMB Fox, we’re all about cutting through the noise to give our clients what they truly need. So, it’s time for a reality check: if...
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Ailane Joy Ferrer
Oct 33 min read
Google Maps vs. Apple Maps: Who Will Reign Supreme?
The battle of the maps has never been more thrilling! With both Google Maps and Apple Maps rolling out new features and updates, it’s...
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Ailane Joy Ferrer
Oct 33 min read
How to Make Video Marketing Work for Local Businesses
As a digital marketing agency specializing in local businesses, you understand the unique connection these companies share with their...
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Ailane Joy Ferrer
Oct 33 min read
Featured Snippets: What Are They and How Can Local Businesses Use Them?
Since Google introduced featured snippets back in 2014, achieving "position zero" has become a gold standard in search engine results...
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Ailane Joy Ferrer
Oct 33 min read
Local Search FAQs Answered: Insights from Our #LocalSEOChat Recap
If you missed the excitement of our recent #LocalSEOChat on Twitter, don’t worry—we’ve got you covered! On February 18, we gathered some...
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Ailane Joy Ferrer
Oct 34 min read
7 Ways to Boost Your Hotel’s Local Rankings and Reap the Rewards
The competition in the hotel industry is fierce . From battling the giants like Booking.com and Airbnb to ensuring you get those coveted...
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Ailane Joy Ferrer
Oct 33 min read
11 Women in Local SEO Who Are Crushing It Right Now
By GMB Fox Local SEO | 5 min read Let’s face it, the world of SEO can be a bit of a boys' club. But the tides are turning, and women in...
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Ailane Joy Ferrer
Oct 23 min read
Marketing to Young Consumers? Make Sure You’re Doing These 3 Things
Marketing to younger consumers—millennials and Gen Z—can feel like trying to catch lightning in a bottle. They're tech-savvy,...
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Ailane Joy Ferrer
Oct 24 min read
10 Actionable Ways for Restaurants to Attract Local Business Through Instagram
Instagram marketing for restaurants is a game-changer—here's why. With over one billion users, it's no wonder restaurants are turning to...
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